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Global Marketing Analytics Market Report 2020 by Key Players, Types, Applications, Countries, Market Size, Forecast to 2026 (Based on 2020 COVID-19 Worldwide Spread)

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Published on 08/20/2020| Code: MAR41115D| Category: Utilities| Total Pages: 117

The Marketing Analytics market is expected to grow from USD X.X million in 2020 to USD X.X million by 2026, at a CAGR of X.X% during the forecast period. The global Marketing Analytics market report is a comprehensive research that focuses on the overall consumption structure, development trends, sales models and sales of top countries in the global Marketing Analytics market. The report focuses on well-known providers in the global Marketing Analytics industry, market segments, competition, and the macro environment.

Under COVID-19 Outbreak, how the Marketing Analytics Industry will develop is also analyzed in detail in Chapter 1.7 of the report.

In Chapter 2.4, we analyzed industry trends in the context of COVID-19.

In Chapter 3.5, we analyzed the impact of COVID-19 on the product industry chain based on the upstream and downstream markets.

In Chapters 6 to 10 of the report, we analyze the impact of COVID-19 on various regions and major countries.

In chapter 13.5, the impact of COVID-19 on the future development of the industry is pointed out.

A holistic study of the market is made by considering a variety of factors, from demographics conditions and business cycles in a particular country to market-specific microeconomic impacts. The study found the shift in market paradigms in terms of regional competitive advantage and the competitive landscape of major players.

Key players in the global Marketing Analytics market covered in Chapter 4:

Wipro Limited
McKinsey & Company
Precis Digital
Experian PLC
Teradata Corporation
IBM Corporation
Docklin Digital
Accenture PLC
Pegasystems Inc.
NGData and CMG (Customer Marketing Group)
Microsoft Corporation
SAS Institute Inc.
Adobe Systems Incorporated
Oracle Corporation

In Chapter 11 and 13.3, on the basis of types, the Marketing Analytics market from 2015 to 2026 is primarily split into:

SaaS
On-Premise

In Chapter 12 and 13.4, on the basis of applications, the Marketing Analytics market from 2015 to 2026 covers:

Online Marketing
E-mail Marketing
Content Marketing
Social-media Marketing

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2026) of the following regions are covered in Chapter 5, 6, 7, 8, 9, 10, 13:

North America (Covered in Chapter 6 and 13)

United States

Canada

Mexico

Europe (Covered in Chapter 7 and 13)

Germany

UK

France

Italy

Spain

Russia

Others

Asia-Pacific (Covered in Chapter 8 and 13)

China

Japan

South Korea

Australia

India

Southeast Asia

Others

Middle East and Africa (Covered in Chapter 9 and 13)

Saudi Arabia

UAE

Egypt

Nigeria

South Africa

Others

South America (Covered in Chapter 10 and 13)

Brazil

Argentina

Columbia

Chile

Others

Years considered for this report:

Historical Years: 2015-2019

Base Year: 2019

Estimated Year: 2020

Forecast Period: 2020-2026

Table of Content

1 Report Overview

1.1 Study Scope

1.2 Key Market Segments

1.3 Regulatory Scenario by Region/Country

1.4 Market Investment Scenario Strategic

1.5 Market Analysis by Type

1.5.1 Global Marketing Analytics Market Share by Type (2020-2026)

1.5.2 SaaS
1.5.3 On-Premise
1.6 Market by Application

1.6.1 Global Marketing Analytics Market Share by Application (2020-2026)

1.6.2 Online Marketing
1.6.3 E-mail Marketing
1.6.4 Content Marketing
1.6.5 Social-media Marketing
1.7 Marketing Analytics Industry Development Trends under COVID-19 Outbreak

1.7.1 Global COVID-19 Status Overview

1.7.2 Influence of COVID-19 Outbreak on Marketing Analytics Industry Development

2. Global Market Growth Trends

2.1 Industry Trends

2.1.1 SWOT Analysis

2.1.2 Porter’s Five Forces Analysis

2.2 Potential Market and Growth Potential Analysis

2.3 Industry News and Policies by Regions

2.3.1 Industry News

2.3.2 Industry Policies

2.4 Industry Trends Under COVID-19

3 Value Chain of Marketing Analytics Market

3.1 Value Chain Status

3.2 Marketing Analytics Manufacturing Cost Structure Analysis

3.2.1 Production Process Analysis

3.2.2 Manufacturing Cost Structure of Marketing Analytics

3.2.3 Labor Cost of Marketing Analytics

3.2.3.1 Labor Cost of Marketing Analytics Under COVID-19

3.3 Sales and Marketing Model Analysis

3.4 Downstream Major Customer Analysis (by Region)

3.5 Value Chain Status Under COVID-19

4 Players Profiles

4.1 Wipro Limited
4.1.1 Wipro Limited Basic Information
4.1.2 Marketing Analytics Product Profiles, Application and Specification
4.1.3 Wipro Limited Marketing Analytics Market Performance (2015-2020)
4.1.4 Wipro Limited Business Overview
4.2 McKinsey & Company
4.2.1 McKinsey & Company Basic Information
4.2.2 Marketing Analytics Product Profiles, Application and Specification
4.2.3 McKinsey & Company Marketing Analytics Market Performance (2015-2020)
4.2.4 McKinsey & Company Business Overview
4.3 Precis Digital
4.3.1 Precis Digital Basic Information
4.3.2 Marketing Analytics Product Profiles, Application and Specification
4.3.3 Precis Digital Marketing Analytics Market Performance (2015-2020)
4.3.4 Precis Digital Business Overview
4.4 Experian PLC
4.4.1 Experian PLC Basic Information
4.4.2 Marketing Analytics Product Profiles, Application and Specification
4.4.3 Experian PLC Marketing Analytics Market Performance (2015-2020)
4.4.4 Experian PLC Business Overview
4.5 Teradata Corporation
4.5.1 Teradata Corporation Basic Information
4.5.2 Marketing Analytics Product Profiles, Application and Specification
4.5.3 Teradata Corporation Marketing Analytics Market Performance (2015-2020)
4.5.4 Teradata Corporation Business Overview
4.6 IBM Corporation
4.6.1 IBM Corporation Basic Information
4.6.2 Marketing Analytics Product Profiles, Application and Specification
4.6.3 IBM Corporation Marketing Analytics Market Performance (2015-2020)
4.6.4 IBM Corporation Business Overview
4.7 Docklin Digital
4.7.1 Docklin Digital Basic Information
4.7.2 Marketing Analytics Product Profiles, Application and Specification
4.7.3 Docklin Digital Marketing Analytics Market Performance (2015-2020)
4.7.4 Docklin Digital Business Overview
4.8 Accenture PLC
4.8.1 Accenture PLC Basic Information
4.8.2 Marketing Analytics Product Profiles, Application and Specification
4.8.3 Accenture PLC Marketing Analytics Market Performance (2015-2020)
4.8.4 Accenture PLC Business Overview
4.9 Pegasystems Inc.
4.9.1 Pegasystems Inc. Basic Information
4.9.2 Marketing Analytics Product Profiles, Application and Specification
4.9.3 Pegasystems Inc. Marketing Analytics Market Performance (2015-2020)
4.9.4 Pegasystems Inc. Business Overview
4.10 NGData and CMG (Customer Marketing Group)
4.10.1 NGData and CMG (Customer Marketing Group) Basic Information
4.10.2 Marketing Analytics Product Profiles, Application and Specification
4.10.3 NGData and CMG (Customer Marketing Group) Marketing Analytics Market Performance (2015-2020)
4.10.4 NGData and CMG (Customer Marketing Group) Business Overview
4.11 Microsoft Corporation
4.11.1 Microsoft Corporation Basic Information
4.11.2 Marketing Analytics Product Profiles, Application and Specification
4.11.3 Microsoft Corporation Marketing Analytics Market Performance (2015-2020)
4.11.4 Microsoft Corporation Business Overview
4.12 SAS Institute Inc.
4.12.1 SAS Institute Inc. Basic Information
4.12.2 Marketing Analytics Product Profiles, Application and Specification
4.12.3 SAS Institute Inc. Marketing Analytics Market Performance (2015-2020)
4.12.4 SAS Institute Inc. Business Overview
4.13 Adobe Systems Incorporated
4.13.1 Adobe Systems Incorporated Basic Information
4.13.2 Marketing Analytics Product Profiles, Application and Specification
4.13.3 Adobe Systems Incorporated Marketing Analytics Market Performance (2015-2020)
4.13.4 Adobe Systems Incorporated Business Overview
4.14 Oracle Corporation
4.14.1 Oracle Corporation Basic Information
4.14.2 Marketing Analytics Product Profiles, Application and Specification
4.14.3 Oracle Corporation Marketing Analytics Market Performance (2015-2020)
4.14.4 Oracle Corporation Business Overview

5 Global Marketing Analytics Market Analysis by Regions

5.1 Global Marketing Analytics Sales, Revenue and Market Share by Regions

5.1.1 Global Marketing Analytics Sales by Regions (2015-2020)

5.1.2 Global Marketing Analytics Revenue by Regions (2015-2020)

5.2 North America Marketing Analytics Sales and Growth Rate (2015-2020)

5.3 Europe Marketing Analytics Sales and Growth Rate (2015-2020)

5.4 Asia-Pacific Marketing Analytics Sales and Growth Rate (2015-2020)

5.5 Middle East and Africa Marketing Analytics Sales and Growth Rate (2015-2020)

5.6 South America Marketing Analytics Sales and Growth Rate (2015-2020)

6 North America Marketing Analytics Market Analysis by Countries

6.1 North America Marketing Analytics Sales, Revenue and Market Share by Countries

6.1.1 North America Marketing Analytics Sales by Countries (2015-2020)

6.1.2 North America Marketing Analytics Revenue by Countries (2015-2020)

6.1.3 North America Marketing Analytics Market Under COVID-19

6.2 United States Marketing Analytics Sales and Growth Rate (2015-2020)

6.2.1 United States Marketing Analytics Market Under COVID-19

6.3 Canada Marketing Analytics Sales and Growth Rate (2015-2020)

6.4 Mexico Marketing Analytics Sales and Growth Rate (2015-2020)

7 Europe Marketing Analytics Market Analysis by Countries

7.1 Europe Marketing Analytics Sales, Revenue and Market Share by Countries

7.1.1 Europe Marketing Analytics Sales by Countries (2015-2020)

7.1.2 Europe Marketing Analytics Revenue by Countries (2015-2020)

7.1.3 Europe Marketing Analytics Market Under COVID-19

7.2 Germany Marketing Analytics Sales and Growth Rate (2015-2020)

7.2.1 Germany Marketing Analytics Market Under COVID-19

7.3 UK Marketing Analytics Sales and Growth Rate (2015-2020)

7.3.1 UK Marketing Analytics Market Under COVID-19

7.4 France Marketing Analytics Sales and Growth Rate (2015-2020)

7.4.1 France Marketing Analytics Market Under COVID-19

7.5 Italy Marketing Analytics Sales and Growth Rate (2015-2020)

7.5.1 Italy Marketing Analytics Market Under COVID-19

7.6 Spain Marketing Analytics Sales and Growth Rate (2015-2020)

7.6.1 Spain Marketing Analytics Market Under COVID-19

7.7 Russia Marketing Analytics Sales and Growth Rate (2015-2020)

7.7.1 Russia Marketing Analytics Market Under COVID-19

8 Asia-Pacific Marketing Analytics Market Analysis by Countries

8.1 Asia-Pacific Marketing Analytics Sales, Revenue and Market Share by Countries

8.1.1 Asia-Pacific Marketing Analytics Sales by Countries (2015-2020)

8.1.2 Asia-Pacific Marketing Analytics Revenue by Countries (2015-2020)

8.1.3 Asia-Pacific Marketing Analytics Market Under COVID-19

8.2 China Marketing Analytics Sales and Growth Rate (2015-2020)

8.2.1 China Marketing Analytics Market Under COVID-19

8.3 Japan Marketing Analytics Sales and Growth Rate (2015-2020)

8.3.1 Japan Marketing Analytics Market Under COVID-19

8.4 South Korea Marketing Analytics Sales and Growth Rate (2015-2020)

8.4.1 South Korea Marketing Analytics Market Under COVID-19

8.5 Australia Marketing Analytics Sales and Growth Rate (2015-2020)

8.6 India Marketing Analytics Sales and Growth Rate (2015-2020)

8.6.1 India Marketing Analytics Market Under COVID-19

8.7 Southeast Asia Marketing Analytics Sales and Growth Rate (2015-2020)

8.7.1 Southeast Asia Marketing Analytics Market Under COVID-19

9 Middle East and Africa Marketing Analytics Market Analysis by Countries

9.1 Middle East and Africa Marketing Analytics Sales, Revenue and Market Share by Countries

9.1.1 Middle East and Africa Marketing Analytics Sales by Countries (2015-2020)

9.1.2 Middle East and Africa Marketing Analytics Revenue by Countries (2015-2020)

9.1.3 Middle East and Africa Marketing Analytics Market Under COVID-19

9.2 Saudi Arabia Marketing Analytics Sales and Growth Rate (2015-2020)

9.3 UAE Marketing Analytics Sales and Growth Rate (2015-2020)

9.4 Egypt Marketing Analytics Sales and Growth Rate (2015-2020)

9.5 Nigeria Marketing Analytics Sales and Growth Rate (2015-2020)

9.6 South Africa Marketing Analytics Sales and Growth Rate (2015-2020)

10 South America Marketing Analytics Market Analysis by Countries

10.1 South America Marketing Analytics Sales, Revenue and Market Share by Countries

10.1.1 South America Marketing Analytics Sales by Countries (2015-2020)

10.1.2 South America Marketing Analytics Revenue by Countries (2015-2020)

10.1.3 South America Marketing Analytics Market Under COVID-19

10.2 Brazil Marketing Analytics Sales and Growth Rate (2015-2020)

10.2.1 Brazil Marketing Analytics Market Under COVID-19

10.3 Argentina Marketing Analytics Sales and Growth Rate (2015-2020)

10.4 Columbia Marketing Analytics Sales and Growth Rate (2015-2020)

10.5 Chile Marketing Analytics Sales and Growth Rate (2015-2020)

11 Global Marketing Analytics Market Segment by Types

11.1 Global Marketing Analytics Sales, Revenue and Market Share by Types (2015-2020)

11.1.1 Global Marketing Analytics Sales and Market Share by Types (2015-2020)

11.1.2 Global Marketing Analytics Revenue and Market Share by Types (2015-2020)

11.2 SaaS Sales and Price (2015-2020)
11.3 On-Premise Sales and Price (2015-2020)

12 Global Marketing Analytics Market Segment by Applications

12.1 Global Marketing Analytics Sales, Revenue and Market Share by Applications (2015-2020)

12.1.1 Global Marketing Analytics Sales and Market Share by Applications (2015-2020)

12.1.2 Global Marketing Analytics Revenue and Market Share by Applications (2015-2020)

12.2 Online Marketing Sales, Revenue and Growth Rate (2015-2020)
12.3 E-mail Marketing Sales, Revenue and Growth Rate (2015-2020)
12.4 Content Marketing Sales, Revenue and Growth Rate (2015-2020)
12.5 Social-media Marketing Sales, Revenue and Growth Rate (2015-2020)

13 Marketing Analytics Market Forecast by Regions (2020-2026)

13.1 Global Marketing Analytics Sales, Revenue and Growth Rate (2020-2026)

13.2 Marketing Analytics Market Forecast by Regions (2020-2026)

13.2.1 North America Marketing Analytics Market Forecast (2020-2026)

13.2.2 Europe Marketing Analytics Market Forecast (2020-2026)

13.2.3 Asia-Pacific Marketing Analytics Market Forecast (2020-2026)

13.2.4 Middle East and Africa Marketing Analytics Market Forecast (2020-2026)

13.2.5 South America Marketing Analytics Market Forecast (2020-2026)

13.3 Marketing Analytics Market Forecast by Types (2020-2026)

13.4 Marketing Analytics Market Forecast by Applications (2020-2026)

13.5 Marketing Analytics Market Forecast Under COVID-19

14 Appendix

14.1 Methodology

14.2 Research Data Source

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