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COVID-19 Outbreak-Global Digital Marketing Transformation Industry Market Report-Development Trends, Threats, Opportunities and Competitive Landscape in 2020

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Published on 01/12/2021| Code: MAR41115D| Category: Utilities| Total Pages: 105

A definition of Digital Marketing Transformation is the transition and evolution from a traditional marketing mix, to primarily digital marketing, including the use of a digital marketing mix (next subject) and new marketing technologies to plan, implement, test, measure, optimize and report results on marketing initiatives, campaigns and programs.

The Digital Marketing Transformation market revenue was xx.xx Million USD in 2019, and will reach xx.xx Million USD in 2025, with a CAGR of x.x% during 2020-2025.

Under COVID-19 outbreak globally, this report provides 360 degrees of analysis from supply chain, import and export control to regional government policy and future influence on the industry. Detailed analysis about market status (2015-2020), enterprise competition pattern, advantages and disadvantages of enterprise products, industry development trends (2020-2025), regional industrial layout characteristics and macroeconomic policies, industrial policy has also been included. From raw materials to end users of this industry are analyzed scientifically, the trends of product circulation and sales channel will be presented as well. Considering COVID-19, this report provides comprehensive and in-depth analysis on how the epidemic push this industry transformation and reform.

In COVID-19 outbreak, Chapter 2.2 of this report provides an analysis of the impact of COVID-19 on the global economy and the Digital Marketing Transformation industry.

Chapter 3.7 covers the analysis of the impact of COVID-19 from the perspective of the industry chain.

In addition, chapters 7-11 consider the impact of COVID-19 on the regional economy.

The Digital Marketing Transformation market can be split based on product types, major applications, and important countries as follows:

Key players in the global Digital Marketing Transformation market covered in Chapter 12:

SAP
Alibaba
Hewlett Packard Enterprise
Adobe Systems
Huawei
Accenture PLC
Google
IBM Corporation
Microsoft Corporation
Baidu
Tencent
CA Technologies
Oracle Corporation

In Chapter 4 and 14.1, on the basis of types, the Digital Marketing Transformation market from 2015 to 2025 is primarily split into:

Website Optimization
Search Engine Optimization
Content Marketing
Paid Search
Email Marketing
Social Media
Artificial Intelligence
Others

In Chapter 5 and 14.2, on the basis of applications, the Digital Marketing Transformation market from 2015 to 2025 covers:

Retail
Automotive
Entertainment
Financial Services
Telecom
Consumer Goods

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2025) of the following regions are covered in Chapter 6, 7, 8, 9, 10, 11, 14:

North America (Covered in Chapter 7 and 14)

United States

Canada

Mexico

Europe (Covered in Chapter 8 and 14)

Germany

UK

France

Italy

Spain

Russia

Others

Asia-Pacific (Covered in Chapter 9 and 14)

China

Japan

South Korea

Australia

India

Southeast Asia

Others

Middle East and Africa (Covered in Chapter 10 and 14)

Saudi Arabia

UAE

Egypt

Nigeria

South Africa

Others

South America (Covered in Chapter 11 and 14)

Brazil

Argentina

Columbia

Chile

Others

Years considered for this report:

Historical Years: 2015-2019

Base Year: 2019

Estimated Year: 2020

Forecast Period: 2020-2025

Table of Content

1 Digital Marketing Transformation Introduction and Market Overview

1.1 Objectives of the Study

1.2 Overview of Digital Marketing Transformation

1.3 Scope of The Study

1.3.1 Key Market Segments

1.3.2 Players Covered

1.3.3 COVID-19's impact on the Digital Marketing Transformation industry

1.4 Methodology of The Study

1.5 Research Data Source

2 Executive Summary

2.1 Market Overview

2.1.1 Global Digital Marketing Transformation Market Size, 2015 – 2020

2.1.2 Global Digital Marketing Transformation Market Size by Type, 2015 – 2020

2.1.3 Global Digital Marketing Transformation Market Size by Application, 2015 – 2020

2.1.4 Global Digital Marketing Transformation Market Size by Region, 2015 - 2025

2.2 Business Environment Analysis

2.2.1 Global COVID-19 Status and Economic Overview

2.2.2 Influence of COVID-19 Outbreak on Digital Marketing Transformation Industry Development

3 Industry Chain Analysis

3.1 Upstream Raw Material Suppliers of Digital Marketing Transformation Analysis

3.2 Major Players of Digital Marketing Transformation

3.3 Digital Marketing Transformation Manufacturing Cost Structure Analysis

3.3.1 Production Process Analysis

3.3.2 Manufacturing Cost Structure of Digital Marketing Transformation

3.3.3 Labor Cost of Digital Marketing Transformation

3.4 Market Distributors of Digital Marketing Transformation

3.5 Major Downstream Buyers of Digital Marketing Transformation Analysis

3.6 The Impact of Covid-19 From the Perspective of Industry Chain

3.7 Regional Import and Export Controls Will Exist for a Long Time

3.8 Continued downward PMI Spreads Globally

4 Global Digital Marketing Transformation Market, by Type

4.1 Global Digital Marketing Transformation Value and Market Share by Type (2015-2020)

4.2 Global Digital Marketing Transformation Production and Market Share by Type (2015-2020)

4.3 Global Digital Marketing Transformation Value and Growth Rate by Type (2015-2020)

4.3.1 Global Digital Marketing Transformation Value and Growth Rate of Website Optimization
4.3.2 Global Digital Marketing Transformation Value and Growth Rate of Search Engine Optimization
4.3.3 Global Digital Marketing Transformation Value and Growth Rate of Content Marketing
4.3.4 Global Digital Marketing Transformation Value and Growth Rate of Paid Search
4.3.5 Global Digital Marketing Transformation Value and Growth Rate of Email Marketing
4.3.6 Global Digital Marketing Transformation Value and Growth Rate of Social Media
4.3.7 Global Digital Marketing Transformation Value and Growth Rate of Artificial Intelligence
4.3.8 Global Digital Marketing Transformation Value and Growth Rate of Others
4.4 Global Digital Marketing Transformation Price Analysis by Type (2015-2020)

5 Digital Marketing Transformation Market, by Application

5.1 Downstream Market Overview

5.2 Global Digital Marketing Transformation Consumption and Market Share by Application (2015-2020)

5.3 Global Digital Marketing Transformation Consumption and Growth Rate by Application (2015-2020)

5.3.1 Global Digital Marketing Transformation Consumption and Growth Rate of Retail (2015-2020)
5.3.2 Global Digital Marketing Transformation Consumption and Growth Rate of Automotive (2015-2020)
5.3.3 Global Digital Marketing Transformation Consumption and Growth Rate of Entertainment (2015-2020)
5.3.4 Global Digital Marketing Transformation Consumption and Growth Rate of Financial Services (2015-2020)
5.3.5 Global Digital Marketing Transformation Consumption and Growth Rate of Telecom (2015-2020)
5.3.6 Global Digital Marketing Transformation Consumption and Growth Rate of Consumer Goods (2015-2020)

6 Global Digital Marketing Transformation Market Analysis by Regions

6.1 Global Digital Marketing Transformation Sales, Revenue and Market Share by Regions

6.1.1 Global Digital Marketing Transformation Sales by Regions (2015-2020)

6.1.2 Global Digital Marketing Transformation Revenue by Regions (2015-2020)

6.2 North America Digital Marketing Transformation Sales and Growth Rate (2015-2020)

6.3 Europe Digital Marketing Transformation Sales and Growth Rate (2015-2020)

6.4 Asia-Pacific Digital Marketing Transformation Sales and Growth Rate (2015-2020)

6.5 Middle East and Africa Digital Marketing Transformation Sales and Growth Rate (2015-2020)

6.6 South America Digital Marketing Transformation Sales and Growth Rate (2015-2020)

7 North America Digital Marketing Transformation Market Analysis by Countries

7.1 The Influence of COVID-19 on North America Market

7.2 North America Digital Marketing Transformation Sales, Revenue and Market Share by Countries

7.2.1 North America Digital Marketing Transformation Sales by Countries (2015-2020)

7.2.2 North America Digital Marketing Transformation Revenue by Countries (2015-2020)

7.3 United States Digital Marketing Transformation Sales and Growth Rate (2015-2020)

7.4 Canada Digital Marketing Transformation Sales and Growth Rate (2015-2020)

7.5 Mexico Digital Marketing Transformation Sales and Growth Rate (2015-2020)

8 Europe Digital Marketing Transformation Market Analysis by Countries

8.1 The Influence of COVID-19 on Europe Market

8.2 Europe Digital Marketing Transformation Sales, Revenue and Market Share by Countries

8.2.1 Europe Digital Marketing Transformation Sales by Countries (2015-2020)

8.2.2 Europe Digital Marketing Transformation Revenue by Countries (2015-2020)

8.3 Germany Digital Marketing Transformation Sales and Growth Rate (2015-2020)

8.4 UK Digital Marketing Transformation Sales and Growth Rate (2015-2020)

8.5 France Digital Marketing Transformation Sales and Growth Rate (2015-2020)

8.6 Italy Digital Marketing Transformation Sales and Growth Rate (2015-2020)

8.7 Spain Digital Marketing Transformation Sales and Growth Rate (2015-2020)

8.8 Russia Digital Marketing Transformation Sales and Growth Rate (2015-2020)

9 Asia Pacific Digital Marketing Transformation Market Analysis by Countries

9.1 The Influence of COVID-19 on Asia Pacific Market

9.2 Asia Pacific Digital Marketing Transformation Sales, Revenue and Market Share by Countries

9.2.1 Asia Pacific Digital Marketing Transformation Sales by Countries (2015-2020)

9.2.2 Asia Pacific Digital Marketing Transformation Revenue by Countries (2015-2020)

9.3 China Digital Marketing Transformation Sales and Growth Rate (2015-2020)

9.4 Japan Digital Marketing Transformation Sales and Growth Rate (2015-2020)

9.5 South Korea Digital Marketing Transformation Sales and Growth Rate (2015-2020)

9.6 India Digital Marketing Transformation Sales and Growth Rate (2015-2020)

9.7 Southeast Asia Digital Marketing Transformation Sales and Growth Rate (2015-2020)

9.8 Australia Digital Marketing Transformation Sales and Growth Rate (2015-2020)

10 Middle East and Africa Digital Marketing Transformation Market Analysis by Countries

10.1 The Influence of COVID-19 on Middle East and Africa Market

10.2 Middle East and Africa Digital Marketing Transformation Sales, Revenue and Market Share by Countries

10.2.1 Middle East and Africa Digital Marketing Transformation Sales by Countries (2015-2020)

10.2.2 Middle East and Africa Digital Marketing Transformation Revenue by Countries (2015-2020)

10.3 Saudi Arabia Digital Marketing Transformation Sales and Growth Rate (2015-2020)

10.4 UAE Digital Marketing Transformation Sales and Growth Rate (2015-2020)

10.5 Egypt Digital Marketing Transformation Sales and Growth Rate (2015-2020)

10.6 Nigeria Digital Marketing Transformation Sales and Growth Rate (2015-2020)

10.7 South Africa Digital Marketing Transformation Sales and Growth Rate (2015-2020)

11 South America Digital Marketing Transformation Market Analysis by Countries

11.1 The Influence of COVID-19 on Middle East and Africa Market

11.2 South America Digital Marketing Transformation Sales, Revenue and Market Share by Countries

11.2.1 South America Digital Marketing Transformation Sales by Countries (2015-2020)

11.2.2 South America Digital Marketing Transformation Revenue by Countries (2015-2020)

11.3 Brazil Digital Marketing Transformation Sales and Growth Rate (2015-2020)

11.4 Argentina Digital Marketing Transformation Sales and Growth Rate (2015-2020)

11.5 Columbia Digital Marketing Transformation Sales and Growth Rate (2015-2020)

11.6 Chile Digital Marketing Transformation Sales and Growth Rate (2015-2020)

12 Competitive Landscape

12.1 SAP
12.1.1 SAP Basic Information
12.1.2 Digital Marketing Transformation Product Introduction
12.1.3 SAP Production, Value, Price, Gross Margin 2015-2020
12.2 Alibaba
12.2.1 Alibaba Basic Information
12.2.2 Digital Marketing Transformation Product Introduction
12.2.3 Alibaba Production, Value, Price, Gross Margin 2015-2020
12.3 Hewlett Packard Enterprise
12.3.1 Hewlett Packard Enterprise Basic Information
12.3.2 Digital Marketing Transformation Product Introduction
12.3.3 Hewlett Packard Enterprise Production, Value, Price, Gross Margin 2015-2020
12.4 Adobe Systems
12.4.1 Adobe Systems Basic Information
12.4.2 Digital Marketing Transformation Product Introduction
12.4.3 Adobe Systems Production, Value, Price, Gross Margin 2015-2020
12.5 Huawei
12.5.1 Huawei Basic Information
12.5.2 Digital Marketing Transformation Product Introduction
12.5.3 Huawei Production, Value, Price, Gross Margin 2015-2020
12.6 Accenture PLC
12.6.1 Accenture PLC Basic Information
12.6.2 Digital Marketing Transformation Product Introduction
12.6.3 Accenture PLC Production, Value, Price, Gross Margin 2015-2020
12.7 Google
12.7.1 Google Basic Information
12.7.2 Digital Marketing Transformation Product Introduction
12.7.3 Google Production, Value, Price, Gross Margin 2015-2020
12.8 IBM Corporation
12.8.1 IBM Corporation Basic Information
12.8.2 Digital Marketing Transformation Product Introduction
12.8.3 IBM Corporation Production, Value, Price, Gross Margin 2015-2020
12.9 Microsoft Corporation
12.9.1 Microsoft Corporation Basic Information
12.9.2 Digital Marketing Transformation Product Introduction
12.9.3 Microsoft Corporation Production, Value, Price, Gross Margin 2015-2020
12.10 Baidu
12.10.1 Baidu Basic Information
12.10.2 Digital Marketing Transformation Product Introduction
12.10.3 Baidu Production, Value, Price, Gross Margin 2015-2020
12.11 Tencent
12.11.1 Tencent Basic Information
12.11.2 Digital Marketing Transformation Product Introduction
12.11.3 Tencent Production, Value, Price, Gross Margin 2015-2020
12.12 CA Technologies
12.12.1 CA Technologies Basic Information
12.12.2 Digital Marketing Transformation Product Introduction
12.12.3 CA Technologies Production, Value, Price, Gross Margin 2015-2020
12.13 Oracle Corporation
12.13.1 Oracle Corporation Basic Information
12.13.2 Digital Marketing Transformation Product Introduction
12.13.3 Oracle Corporation Production, Value, Price, Gross Margin 2015-2020

13 Industry Outlook

13.1 Market Driver Analysis

13.1.2 Market Restraints Analysis

13.1.3 Market Trends Analysis

13.2 Merger, Acquisition and New Investment

13.3 News of Product Release

14 Global Digital Marketing Transformation Market Forecast

14.1 Global Digital Marketing Transformation Market Value & Volume Forecast, by Type (2020-2025)

14.1.1 Website Optimization Market Value and Volume Forecast (2020-2025)
14.1.2 Search Engine Optimization Market Value and Volume Forecast (2020-2025)
14.1.3 Content Marketing Market Value and Volume Forecast (2020-2025)
14.1.4 Paid Search Market Value and Volume Forecast (2020-2025)
14.1.5 Email Marketing Market Value and Volume Forecast (2020-2025)
14.1.6 Social Media Market Value and Volume Forecast (2020-2025)
14.1.7 Artificial Intelligence Market Value and Volume Forecast (2020-2025)
14.1.8 Others Market Value and Volume Forecast (2020-2025)
14.2 Global Digital Marketing Transformation Market Value & Volume Forecast, by Application (2020-2025)

14.2.1 Retail Market Value and Volume Forecast (2020-2025)
14.2.2 Automotive Market Value and Volume Forecast (2020-2025)
14.2.3 Entertainment Market Value and Volume Forecast (2020-2025)
14.2.4 Financial Services Market Value and Volume Forecast (2020-2025)
14.2.5 Telecom Market Value and Volume Forecast (2020-2025)
14.2.6 Consumer Goods Market Value and Volume Forecast (2020-2025)
14.3 Digital Marketing Transformation Market Analysis and Forecast by Region

14.3.1 North America Market Value and Consumption Forecast (2020-2025)

14.3.2 Europe Market Value and Consumption Forecast (2020-2025)

14.3.3 Asia Pacific Market Value and Consumption Forecast (2020-2025)

14.3.4 Middle East and Africa Market Value and Consumption Forecast (2020-2025)

14.3.5 South America Market Value and Consumption Forecast (2020-2025)

15 New Project Feasibility Analysis

15.1 Industry Barriers and New Entrants SWOT Analysis

15.1.1 Porter’s Five Forces Analysis

15.1.2 New Entrants SWOT Analysis

15.2 Analysis and Suggestions on New Project Investment

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